emails

The Best Email Marketing Software for B2C In 2023

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We are all aware that a solid customer base is the lifeblood of an effective online shop. Compared to new consumers, repeat customers spend 67% more. With brands they are loyal to, 16% of consumers are willing to spend extra money. But with B2C email marketing software, customer nurturing and product suggestions may be put … Read more

Understanding Email Spoofing Causes And Prevention

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Email spoofing is a technique used in spam and phishing attacks to trick users into thinking a message came from a person or entity they either know or can trust. In spoofing attacks, the sender forges email headers so that client software displays the fraudulent sender address, which most users take at face value. Unless … Read more